NIPC takes Innovative approach to market investment opportunities

By Miriam Humbe

The Nigerian Investment Promotion Commission (NIPC) has said that it is profiling investment opportunities across sectors in Nigeria.
The Director, Investment Promotion of the Commission, Mr. Adeshina Emmanuel made this known at a recent media briefing by the Commission stating that such profiled investment opportunities are used in matchmaking their promoters with prospective investors.
Speaking on NIPC’s mandate, Mr. Emmanuel stated that the Commission has four principal functions – projecting an attractive investment image of the country, promoting investment opportunities across sectors, facilitation of investment into the country and intervening on behalf of investors if they have a challenge.
According to him, there were two broad approaches to reaching out to investors; through business and investment forums (BIFs) and through a targeted investment promotion drive. To this end he revealed that the Commission is preparing sector profiles and Country-focused investment promotion strategy that would serve as tools for targeting investors.
When asked about the linkages between departments in the Commission, he said that there are proper linkages between the various operational departments, citing the linkage between the Department of Strategic Communications which provides input (such as investment announcements) for identifying and targeting investors by the Department of Investment Promotion. When such investors are investment-ready, they are handed over to the Department of Investor Relations who provides facilitation services, he said.