By Abubakar Yunusa
Apple has said it will update, rather than pause, a new artificial intelligence (AI) feature that has generated inaccurate news alerts on its latest iPhones.
The company, in its first acknowledgement of the concerns, on Monday said it was working on a software change to “further clarify” when the notifications are summaries that have been generated by the Apple Intelligence system.
The tech giant is facing calls to pull the technology after its flawed performance.
The BBC complained last month after an AI-generated summary of its headline falsely told some readers that Luigi Mangione, the man accused of killing UnitedHealthcare CEO Brian Thompson, had shot himself.
On Friday, Apple’s AI inaccurately summarised BBC app notifications to claim that Luke Littler had won the PDC World Darts Championship hours before it began and that the Spanish tennis star Rafael Nadal had come out as gay.
This marks the first time Apple has formally responded to the concerns voiced by the BBC about the errors, which appear as if they are coming from within the organisation’s app.
“These AI summarisations by Apple do not reflect and in some cases completely contradict the original BBC content,” the BBC said on Monday.
“It is critical that Apple urgently addresses these issues as the accuracy of our news is essential in maintaining trust.”
It has previously said its notification summaries which group together and rewrite previews of multiple recent app notifications into a single alert on users lock screens aim to allow users to “scan for key details.”
“Apple Intelligence features are in beta and we are continuously making improvements with the help of user feedback,” the company said in a statement on Monday, adding that receiving the summaries is optional.
“A software update in the coming weeks will further clarify when the text being displayed is summarisation provided by Apple Intelligence. We encourage users to report a concern if they view an unexpected notification summary.”
The feature, along with others released as part of its broader suite of AI tools, was rolled out in the UK in December. It is only available on its iPhone 16 models, iPhone 15 Pro and Pro Max handsets running iOS 18.1 and above, as well as on some iPads and Macs.
Several instances of the technology appearing to interpret messages in a highly blunt, literal way have gone viral on social media.
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