Nigeria Rugby Federation Unveils New Logo, Signs Partnership Deal with Flovale Consulting

By Amaechi Agbo

The Nigeria Rugby Football Federation (NRFF) has unveiled a newly redesigned logo that embodies the values of strength, unity, and progress, reflecting the federation’s mission to promote and develop rugby as a sport in Nigeria.
The new logo features a horse symbol, stripes, and a bold green color. The horse symbolizes speed, strength, and agility, which are key attributes of a rugby player. The stripes evoke the image of a patterned rugby playing field, paying homage to the sport’s heritage and tradition. The green color represents growth, harmony, and nature, signifying the federation’s commitment to developing the sport, promoting teamwork, and fostering a connection with the natural environment.
The NRFF has continuously worked on repositioning the federation to meet the growing demand of an evolving society and cater to the needs of the youth demographic that views sport as a means of empowerment and cultural exchange. This newly redesigned logo is intended to provide a clearer understanding of what the federation stands for.
NRFF President Dr. Ademola said “Our new logo is more than just a symbol; it represents our dedication to fostering the development of rugby in Nigeria. The elements incorporated into the design highlight our commitment to strength, unity, and progress, which are at the core of our mission.”
“The federation aims to leverage this new logo as part of its broader strategy to enhance the visibility and appeal of rugby across Nigeria. By integrating modern design elements with traditional symbols, the NRFF hopes to inspire both current and future generations of rugby players and fans.
“As we unveil this new logo, we are also reaffirming our commitment to growth and development within the sport,” added Opeoluwa Runsewe, CEO of Flovale Consulting, NRFF’s corporate partner. “The redesign is a step forward in our efforts to make rugby a prominent sport in Nigeria, aligning with our goals of fostering financial stability and achieving significant milestones in the coming years.”
The NRFF’s initiative to redesign its logo is part of a comprehensive effort to ensure that rugby in Nigeria continues to thrive. By promoting the sport’s values and heritage, the federation aims to create a lasting impact on the country’s sporting landscape.
The new logo will be featured prominently in all NRFF events, marketing materials, and communications, symbolizing a new era for Nigerian rugby. The federation invites all stakeholders, including players, coaches, fans, and sponsors, to join in celebrating this milestone and supporting the ongoing development of rugby in Nigeria.
In the meantime, ahead of the kickoff of the Africa Rugby Sevens tournament in Mauritius, the NRFF has taken a significant step in repositioning rugby in the country by signing a three-year partnership deal with Flovale Consulting.
The partnership will enable Flovale Consulting to create a dedicated channel and focus efforts on making rugby one of the most popular sports in Nigeria, while also promoting the development of both body and mind. This collaboration aims to lay a strong foundation for the future growth of Nigerian rugby.
“We are passionate about developing rugby as a government agency responsible for the promotion and development of the game in Nigeria,” said NRFF President Dr. Ademola Are. “This partnership will advance rugby in Nigeria through a unified plan that benefits all levels of the game, from community and professional rugby clubs to unions, regions, commercial partners, and fans. Everyone has a role to play.”
The partnership focuses on growing rugby participation, increasing fan engagement, and supporting players at all stages of their careers. It reflects the NRFF’s ambitions for development and growth, addressing societal issues and values. The collaboration will create development programs and age-appropriate training structures, ensuring junior players can develop their skills and passion for rugby in a fun and safe environment. Volunteers and players will be actively supported to fully enjoy their time in the sport.