LG electronics named “outstanding refrigeration brand of the decade” at 2024 EDGE awards

By Abubakar Yunusa

LG Electronics has been honoured as the “Outstanding Refrigeration Brand of the Decade” at the prestigious 2024 EDGE Awards, hosted by Marketing Edge Magazine.

This accolade was awarded during a grand ceremony in Lagos, recognizing LG’s remarkable contributions to the refrigeration industry, particularly in innovation, sustainability, and quality.

The EDGE Awards, renowned for celebrating industry excellence, praised LG Electronics for its pioneering work in refrigeration technology.

With a strong emphasis on energy efficiency and user-friendly designs, LG has consistently delivered cutting-edge products, setting a high standard for the global market.

Mr. Hari Elluru, Head of Corporate Marketing at LG Electronics Nigeria, accepted the award on behalf of the company. In his speech, Elluru expressed gratitude, stating: “This prestigious award reaffirms our commitment to producing top-quality refrigerators that exceed consumer expectations. Innovation, reliability, and sustainability are at the core of everything we do at LG.”

Elluru also highlighted LG’s focus on eco-friendly solutions, noting that the company has made significant strides in reducing carbon emissions while offering state-of-the-art refrigeration technology.

He emphasized that LG would continue to lead the way in providing sustainable, advanced cooling solutions that enhance the lives of its consumers.
Publisher and CEO of Marketing Edge, Chief John Ajayi, applauded LG Electronics for its outstanding leadership in the industry.

“LG’s dedication to excellence and customer satisfaction makes them a deserving recipient of this accolade,” Ajayi said.

“They continue to push the boundaries of what is possible in refrigeration, embodying the spirit of the EDGE Awards.”

The event was a star-studded affair attended by industry leaders, political figures, and dignitaries, including the Executive Governors of Lagos and Ekiti states, Babajide Sanwo-Olu and Abiodun Oyebanji.

The ceremony, themed “Excellence Beyond Borders,” celebrated two decades of recognizing innovation and excellence in Nigeria’s marketing and advertising sectors.

This recognition solidifies LG Electronics’ position as a global leader in refrigeration, inspiring future advancements in the field and reinforcing its commitment to excellence and sustainability.